https://medium.com/super-ventures-blog/arkit-and-arcore-will-not-usher-massive-adoption-of-mobile-ar-da3d87f7e5ad

With the release of Apple’s ARkit Today and Google’s ARCore — creating Augmented Reality (AR) apps became a commodity over night. It’s free, it’s cool, and it just works.

So far the “mass adoption” is mostly among AR developers and its generating tons of YouTube views. But developers are yet to prove their apps can break through the first batch of novelty apps and gain mass user adoption.