https://techcrunch.com/2021/04/06/casted-raises-7m-in-revolution-led-series-a-for-b2b-focused-podcast-platform/

Historically, podcasts have been aimed at consumers. The value to be gained in the B2B world is something that has been largely untapped.

For Lindsay Tjepkema — who has been entrenched in the world of B2B marketing for more than 15 years — the opportunity was massive. So in 2019, she founded Casted, an audio and video podcast product aimed at B2B marketers.