Bob Iger says Disney's brand gives new streaming service an edge over Netflix
https://www.cnbc.com/2019/04/11/iger-says-disneys-brand-gives-new-streaming-service-an-edge-over-netflix.html
Disney Chairman and CEO Bob Iger told CNBC's David Faber on Thursday that the company's new streaming platform has an edge over rival streaming service Netflix.
"While I think Netflix has done a good job of creating brand value, and name value, and a product that I think is considered of great value to a lot of people, they're still building their brand in many respects," Iger said. "Whereas in our case, we start with a customer relationship that, in many respects is visceral."