https://techcrunch.com/2020/06/10/wave-opens-the-door-for-musicians-looking-for-a-metaverse-beyond-fortnite/

About two years before a recording of Marshmello took to a pixelated stage in Fortnite to make untold millions of dollars in virtual merchandise sales and usher in a new era of digital entertainment, the Los Angeles-based startup Wave brought DJs into virtual reality to play shows for audiences around the world.

At the time, the company’s mission to bring artists to larger audiences through technology and virtual worlds seemed like a letter from the future — a playground for avant-garde visual artists and musicians. Now, as artists dependent on live concerts and shows for their livelihoods struggle with how to be entertainers in a world where they can’t perform in front of their audiences, events like Fortnite’s communal viewing parties, or the Wave’s live concerts in virtual venues seem like a part of entertainment’s vital present.