https://www.cnbc.com/2019/01/21/why-saps-cmo-alicia-tilliman-is-going-to-wef-at-davos-2019.html

Alicia Tillman has been chief marketing officer (CMO) at technology firm SAP for just over a year and this week she will attend the World Economic Forum (WEF) meeting in Davos for the first time, joining senior marketers from companies including Microsoft, AT&T, Unilever, Dell and Google.

But what place do marketers have at WEF, where topics include geopolitics, tackling malnutrition and nuclear power?