https://www.reuters.com/article/us-sap-crm/playing-catch-up-in-front-office-software-sap-taps-privacy-concerns-idUSKCN1J11ML

SAP is unveiling its biggest product makeover in years, rolling up its sales, marketing and customer service software into a single suite of tools that it says will offer greater privacy safeguards, taking aim at faster-growing rivals like Salesforce.