https://www.techradar.com/news/microsoft-plans-on-fixing-its-xbox-exclusive-problems-with-these-five-new-studios > Xbox head Phil Spencer had some big news at E3 2018 for Xbox's exclusive content offerings; Microsoft has acquired five studios to join Microsoft Studios and develop new content. > Spencer said Xbox was looking for creative teams and investing in more great content, and this is a sure sign of it. He announced a new studio, The Initiative, to be led by Darrell Gallagher. He comes from Crystal Dynamics where he worked on the recent Tomb Raider franchise reboot.