https://techcrunch.com/2018/05/29/facebook-mistakes-kentucky-woman-for-a-westworld-bot/

PSA: Don’t use a popular brand name for your online accounts.

Facebook’s social media team accidentally directed users to the Messenger account of a random Facebook user this morning, instead of the new HBO Westworld Messenger account it was trying to promote. On Twitter, the Messenger account instructed followers to chat with “Tes, the host of the new @WestworldHBO experience on Messenger” and linked to the Messenger account, messenger.com/t/westworld.