Pandora’s acquisition of audio adtech company AdsWizz is complete

Pandora’s acquisition of audio adtech company AdsWizz is complete

6 years ago
Anonymous $CLwNLde341

https://techcrunch.com/2018/05/29/pandoras-acquisition-of-audio-adtech-company-adswizz-is-complete/

Pandora this morning announced it has closed on its acquisition of AdsWizz, the digital audio ad technology company whose products will be used to upgrade the streaming service’s own ad tech capabilities in the months ahead. The $145 million deal was first announced in March, with a stipulation that at least 50 percent of the acquisition price would be paid in cash. Today, Pandora confirms that it paid $66.3 million in cash and 9.9 million shares of Pandora common stock, with an additional $5 million in cash paid after the achievement of certain milestone provisions.

AdsWizz will continue to operate as a subsidiary headed by its CEO Alexis van de Wyer.