https://www.techradar.com/news/asus-introduces-its-first-rog-liquid-coolers-and-power-supply

Asus has made itself a household name in motherboards and graphics card, but at Computex 2018 the company is officially entering the world of CPU coolers and power supplies.

We’ll start off with the ROG Ryujin, Asus’s flagship CPU liquid-cooler that’s available with both in 240mm and 360mm radiator sizes. Unlike most all-in-one coolers, Asus has opted to include a 600mm fan built right into the CPU pump to push cool air onto the VRMs and other components around the processor socket.