https://www.theverge.com/2018/5/25/17394138/apple-icloud-storage-free-month-5gb-backup-photo-storage

It’s a common enough problem for iOS users: you’re backing up your phone’s pictures, when suddenly, that dreaded pop-up message appears: “You do not have enough space in iCloud to back up your iPhone.”

But don’t worry, Apple is here to help. It’s offering a free month of iCloud storage to customers who have run out of room on their paltry free 5GB plan, as noted by AppleInsider. And by “help,” I mean “shamelessly trying to trick you into paying more money for storage, thus boosting Apple’s services revenue and improving its quarterly earnings numbers.”