https://wccftech.com/htc-not-release-u12-jumped-straight-to-u12-plus/

HTC’s director of product Fabian Nappenbach has finally cleared the air regarding the decision to skip the U12 and move straight to the U12 Plus. The HTC U12 Plus is the company’s flagship phone for 2018 and they went all in on everything so it didn’t make sense to have a separate standard and hence, a different version of the device.

HTC is well aware of the fact how the term ‘Pro’ and ‘Plus’ are used in the industry and the company wanted to ensure a fair comparison. Instead of releasing two generations of smartphones the same year, the company wants to focus all its efforts on a couple of devices.