https://finance.yahoo.com/news/call-duty-black-ops-4-hops-battle-royale-bandwagon-loses-story-mode-211302356.html > The decision to strip out the campaign will doubtlessly raise the ire of the fickle gamer community, though it’s clear that Activision sees the popularity of the burgeoning battle royale genre — and the ability to monetize a game far beyond its initial launch — as a rabbit well worth chasing." data-reactid="25">The decision to strip out the campaign will doubtlessly raise the ire of the fickle gamer community, though it’s clear that Activision sees the popularity of the burgeoning battle royale genre — and the ability to monetize a game far beyond its initial launch — as a rabbit well worth chasing. > Black Ops 4’s multiplayer focus was driven home by Treyarch chairman Mark Lamia." data-reactid="37">Black Ops 4’s multiplayer focus was driven home by Treyarch chairman Mark Lamia.