Why Adobe is giving designers its UX design software for free

Why Adobe is giving designers its UX design software for free

6 years ago
Anonymous $CLwNLde341

https://qz.com/1278262/free-adobe-software-adobe-xd-cc-starter-kit-gives-users-free-access-to-ux-ui-design-software/

Starting today, Adobe is making its interface design software free to anyone in the world. The XD CC Starter kit includes desktop and mobile versions of Adobe XD, a program that enables designers to create and share prototypes of websites, apps, and other user interfaces.

Since moving to a cloud-based subscription model in 2013, Adobe has notoriously cracked down on freebies and illegal downloads. In 2016, it shortened the trial period for software from 30 days to seven, and now most Adobe programs (or “apps” as it now call them) are subscription-based except for Acrobat Reader, a lite version of Photoshop and the CS2 version of Creative Cloud. So why is it nixing the $120 annual fee for Adobe XD now?

Why Adobe is giving designers its UX design software for free

May 15, 2018, 8:23pm UTC
https://qz.com/1278262/free-adobe-software-adobe-xd-cc-starter-kit-gives-users-free-access-to-ux-ui-design-software/ >Starting today, Adobe is making its interface design software free to anyone in the world. The XD CC Starter kit includes desktop and mobile versions of Adobe XD, a program that enables designers to create and share prototypes of websites, apps, and other user interfaces. >Since moving to a cloud-based subscription model in 2013, Adobe has notoriously cracked down on freebies and illegal downloads. In 2016, it shortened the trial period for software from 30 days to seven, and now most Adobe programs (or “apps” as it now call them) are subscription-based except for Acrobat Reader, a lite version of Photoshop and the CS2 version of Creative Cloud. So why is it nixing the $120 annual fee for Adobe XD now?