Facebook to use augmented reality to draw ads to Messenger app

Facebook to use augmented reality to draw ads to Messenger app

6 years ago
Anonymous $CLwNLde341

https://www.reuters.com/article/us-facebook-f8conference-messenger/facebook-to-use-augmented-reality-to-draw-ads-to-messenger-app-idUSKBN1I243J

Facebook Inc's Messenger app launched an augmented reality feature on Tuesday to allow people to see products they are shopping for as if they already have them, such as a car parked in a driveway, in a move aimed at drawing in potential advertisers.

Facebook to use augmented reality to draw ads to Messenger app

May 1, 2018, 6:42pm UTC
https://www.reuters.com/article/us-facebook-f8conference-messenger/facebook-to-use-augmented-reality-to-draw-ads-to-messenger-app-idUSKBN1I243J >Facebook Inc's Messenger app launched an augmented reality feature on Tuesday to allow people to see products they are shopping for as if they already have them, such as a car parked in a driveway, in a move aimed at drawing in potential advertisers.