https://qz.com/1244750/the-delete-facebook-movement-is-ultimately-self-defeating/

In “Hated in the Nation,” an episode of the dystopian TV series Black Mirror, social-media users seek vengeance on individuals who have violated social norms by using the hashtag #DeathTo. The backlash against Facebook in the aftermath of the Cambridge Analytica scandal has prompted a similar movement—except in this case, the target is the social-media platform itself.

The #DeleteFacebook campaign gives voice to widespread concern over the lack of privacy in digital environments. The movement also articulates the outrage of a public that feels its needs are furtively superseded by financial goals.