https://qz.com/1236564/facebook-is-too-big-to-fail/ >Over the last week or so, Facebook has been embroiled in a scandal over reports that Cambridge Analytica, the data firm hired by Donald Trump’s campaign to build targeted ads during the 2016 US election, harvested data from 50 million Facebook users without their consent. Executives at Cambridge Analytica have been caught bragging on camera that they helped fix elections, and that it ran the entire Trump campaign. Reports also resurfaced the fact that Facebook and Cambridge Analytica worked side by side at a Trump campaign office in San Antonio. >Facebook has seen more than $60 billion wiped off of its valuation over fears that the revelations will result in regulations on the digital advertising industry, dragging down the stock prices of other tech giants as well. Founder and CEO Mark Zuckerberg delivered an anodyne non-apology, saying many things have already been fixed and more changes are on the way, amid repeated calls for him to testify before Congress. The hashtag #deletefacebook has trended on Twitter.