https://finance.yahoo.com/news/apple-unveils-privacy-tools-ahead-170414536.html

The European Union General Data Protection Regulation (GDPR) enters into force on May 25 and is the biggest shake-up of privacy rules since the birth of the internet. It introduces stiff fines of up to 4 percent of global turnover for companies found to be in breach.

Apple users worldwide will see a new data privacy information page when they update the software from Thursday on their iPhones explaining an icon which will appear when an Apple feature collects personal information.