https://www.theverge.com/2018/4/2/17188660/mark-zuckerberg-tim-cook-comments-facebook-extremely-glib

Facebook CEO Mark Zuckerberg hit back Apple CEO Tim Cook, calling Cook’s comments about Facebook “extremely glib.” Cook told Recode last week that he would never be in the situation that Zuckerberg has found himself in, facing backlash for the massive Cambridge Analytica data breach.

Cook said, “The truth is, we could make a ton of money if we monetized our customer — if our customer was our product. We’ve elected not to do that.” Apple, instead, has monetized products to customers, and Cook argued that was a sounder business model and not vulnerable to the same problems Facebook is having.