https://www.cnet.com/news/drake-twitch-ninja-record-fortnite-video-games/

Um, Drake is on Twitch. Playing Fortnite. And the resulting social media hype has resulted in Drake (and popular Twitch streamer "Ninja") breaking the all-time concurrent viewers record on Twitch.

Some background for the uninitiated. Drake is the world famous rapper. Twitch is the streaming service that lets you watch other people playing video games. Ninja is one of the most popular Twitch streamers. All are a pretty big deal.