https://www.cnet.com/news/fitbit-versa-200-dollar-smartwatch-fitbit-ace-kids-fitness-tracker/

The Versa will release alongside the Fitbit Ace, a new $100 (£80, AU$130) fitness tracker that's designed for kids. 

It's the Versa, however, that Fitbit is pinning its hopes on. The company, which made its name on fitness trackers and step counters, has been struggling with a sagging stock price after a soft holiday sales quarter. Apple, meanwhile, continues to gobble up market share as consumers turn to smartwatches.