Super Bowl 2018 car commercials: Hits and (big) misses
https://www.cnet.com/roadshow/news/super-bowl-2018-car-commercials-recap/
Lexus may already have an LC500 tricked out in a wild livery to celebrate the release of "Black Panther," but its Super Bowl commercial was all about the new 2018 LS sedan.
While it may take a leap of faith to imagine that King T'Challa would really get down in a fancy Toyota, the ad rocked the right sort of attitude for a big debut like the Super Bowl.