Jeep's Super Bowl ad is all about the end of the road
https://www.cnet.com/roadshow/news/jeep-super-bowl-commercial-cherokee-suv/
The 30-second spot during Super Bowl LII talks about the end of the road -- and how Jeeps aren't really bound by such a constraint. Not only is that a clever little quip, it's true: Jeeps have some of the best out-of-the-box off-road prowess on the market, and many others are significantly more expensive.
The not-too-crazy ad is a good metaphor for the 2019 Cherokee itself. With just a mild refresh focusing on taming its previously wacky looks, the new Cherokee doesn't really mess with the formula all too much.
Jeep's Super Bowl ad is all about the end of the road
Feb 5, 2018, 1:12am UTC
https://www.cnet.com/roadshow/news/jeep-super-bowl-commercial-cherokee-suv/
>The 30-second spot during Super Bowl LII talks about the end of the road -- and how Jeeps aren't really bound by such a constraint. Not only is that a clever little quip, it's true: Jeeps have some of the best out-of-the-box off-road prowess on the market, and many others are significantly more expensive.
>The not-too-crazy ad is a good metaphor for the 2019 Cherokee itself. With just a mild refresh focusing on taming its previously wacky looks, the new Cherokee doesn't really mess with the formula all too much.