https://www.cnet.com/news/amazon-fourth-quarter-results-2017-prime-holiday-alexa/

If you think you're hearing Amazon's Alexa voice assistant in too many places, this news will have you reaching for ear plugs. 

Jeff Bezos, Amazon's founder and CEO, says development of the chatty artificial intelligence promises "much more to come." Bezos made the comments as part of Amazon's better-than-expected fourth-quarter earnings report on Thursday.