http://www.techradar.com/news/why-the-samsung-galaxy-s9s-familiar-design-is-a-smart-move >If recent Galaxy S9 leaks are to be believed, Samsung’s next phone will look practically identical to its last, the Samsung Galaxy S8. And while repeating designs could be seen as a dim-witted move by one of the most renowned smartphone makers in the world, it’s secretly the wisest move Samsung could make.  >Sure, Samsung could easily make another great leap forward in design, pushing aside its now-modern bezel-reduced appearance in favor of something new. But what would that look like? And more importantly, would it woo buyers in the same way as last year’s S8 did? Those two questions pose more unnecessary risk than reward for Samsung, coming off a year that couldn’t have gone much better.