https://www.cnet.com/news/lg-v30-raspberry-rose-ces-2018/

If you're trying to make a splash in Las Vegas, it helps to be flamboyant.

Maybe that's why at CES 2018, LG showed off its top-tier V30 phone in a new vibrant shade. First announced on Jan. 3 and officially called "Raspberry Rose," the new color is a deep mixture that falls between fuchsia and magenta.