YouTube's new ad policy appeases advertisers but hurts small channels

YouTube's new ad policy appeases advertisers but hurts small channels

6 years ago
Anonymous $v9r5mEH86V

http://www.techradar.com/news/youtubes-new-ad-policy-appeases-advertisers-but-hurts-small-channels

YouTube has been trying to clean up its act in the wake of a scandal that began after popular YouTuber Logan Paul showed footage of a suicide victim in Japan's Aokigahara Forest, but in the process, it's sacrificing its reputation as a place where small channels can earn cash.

For better or for worse, the latest effort is aimed at appeasing advertisers who wish to avoid accusations that they're funding problematic users such as Paul.

YouTube's new ad policy appeases advertisers but hurts small channels

Jan 17, 2018, 10:24pm UTC
http://www.techradar.com/news/youtubes-new-ad-policy-appeases-advertisers-but-hurts-small-channels >YouTube has been trying to clean up its act in the wake of a scandal that began after popular YouTuber Logan Paul showed footage of a suicide victim in Japan's Aokigahara Forest, but in the process, it's sacrificing its reputation as a place where small channels can earn cash. >For better or for worse, the latest effort is aimed at appeasing advertisers who wish to avoid accusations that they're funding problematic users such as Paul.