Smart lock maker Otto suspends operations

Smart lock maker Otto suspends operations

6 years ago
Anonymous $1bh8zaeyQS

https://techcrunch.com/2018/01/01/smart-lock-maker-otto-suspends-operations/

Otto showed the world its digital lock in August. Four months later, the company has suspended operations. Hardware is hard. It’s a cliche for a reason.

The company made the decision just ahead of the holidays, a fact that founder and CEO Sam Jadallah recently made public with a lengthy Medium post now pinned to the top of the startup’s site. The extended survey of the Bay Area company’s short life is punctuated with the pithy title, “So Close,” a nod to the spitting distance the startup came to actually bringing a product to market.