https://www.theregister.co.uk/2017/11/06/apple_x_pixelxl_style_display_nonsense/

Is the technology press operating double standards when it comes holding Apple to account?

Owners of the £999 iPhone X are reporting issues with the OLED display similar to those experienced by Pixel owners. Only this time Apple is brazening it out. While Google promised fixes and software patches, Apple says you're going to have get used to it - because it's all perfectly normal.