http://www.washingtonpost.com/blogs/the-switch/wp/2017/11/03/the-iphone-x-factor-dont-buy-a-phone-you-dont-need/

Pop quiz: Which comes in more flavors, Baskin Robbins ice cream or the iPhone?

It’s the iPhone, by almost double. There’s a hype around the $1,000 iPhone X, but Apple actually makes eight iPhone models right now, each in multiple colors and storage capacities.