https://techcrunch.com/2017/11/01/coin-offerings-using-celebrity-glitter-may-not-be-golden-sec-warns/

The Securities and Exchange Commission has issued a stern warning to the celebrities, athletes and social media stars pitching investment opportunities in virtual currencies.

A slew of media stars — including the massively popular musician DJ Khaled, the boxer Floyd Mayweather and socialite Paris Hilton — have hitched their stars to various virtual currencies, lending their social media outreach and luster to projects that have seemed less than golden.