https://www.techdirt.com/articles/20171031/09320238517/verizon-lobbies-fcc-to-block-states-protecting-broadband-privacy-net-neutrality.shtml

Earlier this year, the Trump administration and GOP handed a giant gift to the nation's telecom duopolies when they dismantled FCC broadband privacy protections. While ISPs whined incessantly about the rules, the protections were relatively modest -- simply requiring that large ISPs be transparent about what personal data is being collected and sold, who it's being sold to, and that working opt out tools be provided to consumers. The FCC's rules were only created after Verizon was caught modifying packets to covertly track users around the internet and AT&T tried to make consumer privacy a luxury add on.

But in the wake of the GOP's myopic dismantling of the rules, more than 30 states began considering their own disparate privacy protections for consumers. The EFF threw its support behind one such bill in California, arguing that it could provide a good template for other states to follow in order to gain some uniformity. But Google, Comcast, AT&T and Verizon collectively lobbied to scuttle that law last month, leaked documents showing how they lied to California voters and lawmakers in claiming that the rules would have emboldened extremists, boosted annoying popups, and somehow harmed consumers.