A huge redesign is coming to Snapchat
https://www.theverge.com/2017/11/7/16620740/snapchat-redesigned-app-announced
In today’s earnings letter to Snap investors, CEO Evan Spiegel revealed that Snapchat is working on a significant overhaul of its app. “One thing we have heard over the years is that Snapchat is difficult to understand or hard to use, and our team has been working on responding to this feedback.” He confirms that a redesigned, easier-to-use Snapchat is coming.
And it sounds like whatever’s on the way is far bigger than just some minor user experience tweaks. Spiegel says that “there is a strong likelihood that the redesign of our application will be disruptive to our business in the short term, and we don’t yet know how the behavior of our community will change when they begin to use our updated application.” His full statement on the new app follows below: