http://wccftech.com/google-in-app-subscriptions-fee/ >Not many of us know that Google and Apple take some percentage of the money earned by the app owners from in-app subscriptions. This means that whenever you pay for your favourite app subscription such as Spotify, some portion of that amount goes to the app store as a subscription fee. >However, app stores want to incentivise app developers, and that’s why Apple reduced its cut off percentage from 30% to 15%, in June last year. Now, taking the cue from Apple, Google has announced the similar strategy so that developers do not have to look for other ways to get in-app subscriptions from users. The changed percentage will come into effect from January next year.