https://www.recode.net/2017/10/30/16577146/iphone-x-launch-teaser-video >Apple’s iPhone X — its most anticipated new phone in a very long time — goes on sale this Friday, Nov. 3. >So sometime this week, as usual, you’ll be able to read and watch a bunch of serious-sounding reviews, as Professional Gadget Reviewers critique everything from bezels to battery life.