https://www.cnbc.com/2017/10/09/waymo-safety-groups-launch-campaign-for-self-driving-cars.html >Waymo, the Alphabet subsidiary developing autonomous drive vehicles and technology, is teaming with some of the country's best-known safety advocates to raise awareness of the potential for self-driving cars to save lives. >The campaign, "Let's Talk Self Driving," will start with digital and outdoor advertising in Arizona, where Waymo is testing autonomous drive vehicles.