https://techcrunch.com/2024/01/08/will-apples-vision-pro-launch-be-a-groundhog-day-for-immersive-computing/

Apple’s Vision Pro headset is set to finally launch in the U.S. on February 2, at a retail price of $3,499. At that price, there’s no doubt it’ll have limited appeal, which seems just fine with Apple given reports about their initial sales expectations. Apple originally announced Vision Pro last June at its annual developer event, and it’s been teasing out hands-on time to select media, influencers and developers in an extended hype and ecosystem preparation event ever since.

The big question remains, will Apple Vision Pro meaningfully move the needle on immersive computing – or will it be yet another splashy launch for a VR/AR/MR product that fails to change the status quo?