https://techcrunch.com/2023/12/20/ar-platform-really-launches-fandime-nfts-avalanche-blockchain/

Traditionally, being a hardcore movie fan means collecting physical memorabilia like autographed posters to show dedication. However, in recent years, a number of companies have started betting on digital collectibles to become the new symbol of a fan’s devotion.

Really (formerly Moviebill) — an AR platform that provides digital collectible movie tickets and interactive experiences related to the latest blockbuster films — announced a partnership with blockchain platform Avalanche to help power its “Fandime” NFTs, a new way for movie studios to engage with audiences. The company also announced today it’s expanding its AR collectible tickets to cinema partners in the Asia-Pacific region, including Japan, Korea, Australia, the Philippines, Thailand, Malaysia and Singapore.