WhatsApp head Will Cathcart says the chat app could introduce ads in Status

WhatsApp head Will Cathcart says the chat app could introduce ads in Status

a year ago
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https://techcrunch.com/2023/11/07/whatsapp-head-will-cathcart-says-the-chat-app-could-introduce-ads-in-status/

WhatsApp’s cat-and-mouse game with ads continues. While the company is not planning to show ads in the main inbox, it could still show ads in Status — the app’s Stories-like feature — and channels.

In an interview with Brazilian media, WhatsApp’s head, Will Cathcart said that the company is not planning to show any ads in the main inbox, but could show ads in other places.

WhatsApp head Will Cathcart says the chat app could introduce ads in Status

Nov 7, 2023, 4:29pm UTC
https://techcrunch.com/2023/11/07/whatsapp-head-will-cathcart-says-the-chat-app-could-introduce-ads-in-status/ > WhatsApp’s cat-and-mouse game with ads continues. While the company is not planning to show ads in the main inbox, it could still show ads in Status — the app’s Stories-like feature — and channels. > In an interview with Brazilian media, WhatsApp’s head, Will Cathcart said that the company is not planning to show any ads in the main inbox, but could show ads in other places.