Meta shifts focus to mixed reality as plan for Metaverse future falters
https://techmonitor.ai/technology/meta-shifts-focus-to-mixed-reality-as-plan-for-metaverse-future-falters
Meta is shifting its focus from a pure virtual reality to a mixed reality play after unveiling its new Meta Quest 3. During its 10th-anniversary Connect developer conference, CEO Mark Zuckerberg reiterated the benefits of the virtual metaverse - something which has become the company's mission over recent years - but chose to focus on the value of overlaying virtual systems on real world environments.
Zuckerberg has long championed the concept of a fully immersive all-encompassing metaverse - a virtual world where business and social interactions can take place - pouring millions of dollars of the company's money into virtual reality projects. But interest in the idea, once hailed as the future of the internet, has waned among consumers, with metaverse applications currently confined largely to industrial settings.