https://techcrunch.com/2023/10/04/meta-debuts-generative-ai-features-for-advertisers/

Meta announced today it’s rolling out its first generative AI features for advertisers, allowing them to use AI to create backgrounds, expand images, and generate multiple versions of ad text based on their original copy. The launch of the new tools follows the company’s Meta Connect event last week where the social media giant debuted its Quest 3 mixed-reality headset and a host of other generative AI products, including stickers and editing tools, as well as AI-powered smartglasses.

In the case of AI tools for the ad industry, the new products may not be as wild as the celebrity AIs that let you chat with virtual versions of people like Mr. Beast or Paris Hilton, but they showcase how Meta believes generative AI can assist the brands and businesses who are responsible for delivering the majority of Meta’s revenue.