http://wccftech.com/google-play-movies-4k-movies/ >Google seems to be taking competition with Apple pretty seriously, which is why it has lowered its pricing for 4K HDR content on Google Play Movies. As you know, earlier this month, Apple announced Apple TV with 4K HDR capability at lesser pricing. >But this is just the beginning of 4K HDR content on Play Movies, and only a few movies are available in the HDR format. One of the movies on offer is Spider-Man: Homecoming that is also available on Apple TV and VUDU, at the pricing of standard HD content.