https://apnews.com/article/twitter-x-logo-blue-bird-musk-0689e9a5c3a217afc2fbefeaf0e6d8a8 > LONDON (AP) — Elon Musk has unveiled a new black and white “X” logo to replace Twitter's famous blue bird as he follows through with a major rebranding of the social media platform he bought for $44 billion last year. > Musk replaced his own Twitter icon with a white X on a black background and posted a picture on Monday of the design projected on Twitter’s San Francisco headquarters.