https://techcrunch.com/2023/06/22/soulcycle-to-offer-trainer-guided-virtual-work-sessions-with-the-flown-startup/

FLOWN is a startup that took the idea of the sort of ‘virtual co-working’ some of us during the pandemic just have some company during lockdowns, and created a model of guided “deep work” sessions with actual coaches. Billing itself as a ‘Twitch for work’, the platform says it works best with remote-workers, of which there are now millions, of course. Last year it raised a Seed round to take the idea to the next level.

It’s now partnering with iconic exercise brand SoulCycle to bring its “energizing workout” methodology to the masses.