Walmart to acquire smart TV maker Vizio for $2.3 billion in bid to boost its advertising business

Walmart to acquire smart TV maker Vizio for $2.3 billion in bid to boost its advertising business

a year ago
Anonymous $6hYC3Wwiad

https://apnews.com/article/walmart-vizio-acquisition-tvs-advertising-fa46b99e01c529f352dced51ef28c260

Walmart is buying the smart TV maker Vizio for $2.3 billion as it attempts to expand its rapidly growing advertising business to compete with Amazon.

If completed, the deal would give Walmart access to Vizio’s SmartCast operating system, allowing the retail behemoth to offer its suppliers the ability to display ads on streaming devices.

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