Apple Vision Pro’s components cost $1,542—but that’s not the full story
https://arstechnica.com/gadgets/2024/02/apple-vision-pros-components-cost-1542-but-thats-not-the-full-story/
Research firm Omdia has published the first publicly available educated estimates of how much the materials for each Vision Pro really cost Apple. The analysis sets an overall price tag for the materials and identifies which components cost the most money.
Omdia Senior Research Director David Hsieh estimates that the total bill of materials comes in at around $1,542. The consumer price for the headset starts at $3,499 but can be as much as a thousand dollars more than that, depending on the configuration the buyer chooses.