Why Apple is pushing the term 'spatial computing' along with its new Vision Pro headset

Why Apple is pushing the term 'spatial computing' along with its new Vision Pro headset

7 months ago
Anonymous $6hYC3Wwiad

https://apnews.com/article/apple-vision-pro-spatial-computing-augmented-reality-7ec545a42403cf12e799200864e47d94

SAN FRANCISCO (AP) — With Apple's hotly anticipated Vision Pro headset hitting store shelves Friday, you're probably to start to see more people wearing the futuristic googles that are supposed to usher in the age of “spatial computing.”

It's an esoteric mode of technology that Apple executives and their marketing gurus are trying to thrust into the mainstream while avoiding other more widely used terms such as “augmented reality” and “virtual reality” to describe the transformative powers of a product that’s being touted as potentially monumental as the the iPhone that came out in 2007.