https://techcrunch.com/2022/08/09/boulevard-books-70m-to-help-beauty-and-wellness-salons-with-their-bookings/

Beauty may be in the eye of the beholder, but when it comes to getting ahold of an appointment for your hair or another treatment…that’s a different story: The bespoke nature of a lot of the work has meant that a large swathe of the professionals providing these services have stayed offline when it comes to interfacing with customers.

But that is changing, and today, Boulevard — one of the wave of software companies that’s building a route to digitizing booking appointments, messaging clients, and taking payments for hair salons, nail salons, barbershops, face and skin care service providers, and others in the world of beauty and wellness services — is announcing that it has raised $70 million in funding, a signal of changing demand and the traction this startup in particular is getting in the space.