‘Stop trying to be TikTok’: how video-centric Instagram sparked a revolt

‘Stop trying to be TikTok’: how video-centric Instagram sparked a revolt

2 years ago
Anonymous $33nAR-2OaA

https://www.theguardian.com/technology/2022/jul/31/tiktok-video-instagram-revolt-update-kardashians

Loyal users and Kardashians forced social network to partially retreat by demanding renewed emphasis on photo-sharing

If you’re going to change a social media platform synonymous with celebrity culture, make sure the Kardashian-Jenners are onboard first.

‘Stop trying to be TikTok’: how video-centric Instagram sparked a revolt

Jul 31, 2022, 12:26pm UTC
https://www.theguardian.com/technology/2022/jul/31/tiktok-video-instagram-revolt-update-kardashians > Loyal users and Kardashians forced social network to partially retreat by demanding renewed emphasis on photo-sharing > If you’re going to change a social media platform synonymous with celebrity culture, make sure the Kardashian-Jenners are onboard first.