After ultracharged growth, battery maker EcoFlow comes for the glampers
https://techcrunch.com/2022/05/02/ecoflow-glamping-portable-battery/
In recent years, episodes of extreme climate crises and power outrages have driven doomsday preppers to plan for off-the-grid survival scenarios. The mentality has been a boon to EcoFlow, a Shenzhen-based power generating and storing unicorn, which racked up $220 million in revenues last year as consumers in the US demanded its solar-powered portable power stations.
Off the back of a remarkable growth phase — revenues surged 50x between 2019 and 2021 — the startup, which was founded by a group of veterans from drone giant DJI in 2017, discovered a new niche to crack: glamping. In a call with TechCrunch, its co-founder and CEO Lei “Bruce” Wang envisaged a future of being in nature while enjoying a cool breeze sent from EcoFlow’s outdoor air conditioner, which will launch in the US in the coming months.